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90% of children aged 11 have a mobile device
Parents aren’t equipped to protect them, with over half admitting they wouldn’t survive the online world if they were a child today.
EE taking action with Nostalgia
EE helped educate parents about the risks of the online world and how to keep their kids safe online – with a little help from master of mischief, Dennis the Menace.
A Known Menace
We worked with the Beano to create a bespoke set of comic strips which showed what happened when Dennis his cousin Minnie got their first phones – from catfishing to accidentally broadcasting their location.
